In recent years, the brand, Roller Rabbit, brand skyrocketed when people discovered their cute, high-quality pajamas. They have an online store and storefronts broadly throughout the country with many products, but once people found the pajamas, people were hooked. The preppy aesthetic TikTok influencers had pairs of their “original pink monkeys” and their “original blue monkeys.” Due to the popularity of aesthetics on TikTok, audiences needed the pajamas. The company makes the fabric and due to the high demand, they had to make prints fast. The brand Roller Rabbit had customers like they never had before

Now I am a huge fan of the brand and have many pieces from their pajama collections. I also know that yes, they are just pajamas, but they also are what I try to wear the most. The material is breathable while not being seethrough. I have mostly pairs of monkeys, but in recent years they also have paisley, hearts, elephants, unicorns, bunnies, and so much more. My first pair of Roller Rabbit pajamas were the original pink monkeys that were long sleeves and pants. I still wear all of my pajamas and have even influenced a few friends to get pairs. The process to getting the pajamas has become easier, but still a close race at times depending on what design was coming out. I remember when I bought my first pair of pajamas from myself. I was on Instagram and TikTok, and my for you page was flooded with posts about these pajamas, and I wanted to check it out. So, I put the pajamas on my Christmas list and somehow my dad ended up grabbing me a pair. Due to the popularity of TikTok, and the brand making their fabric, the challenging part was trying to purchase them.

I remember Christmas time in 2022, the 12 Days of Printmas was beginning and every day for 12 days, Roller Rabbit would release a new print or color every day at noon est. I would be shaking a sweating and having everything ready for when the patterns would release because the products would sell out in seconds. Some pairs I got lucky, while some pairs, I have not been able to get, but due to their fast, increasing popularity, Roller rabbit now has enough products to keep the pajamas in stock for a longer time.

Around the beginning of February 2024, a groundbreaking collaboration between Roller Rabbit and Loveshack Fancy finally appeared and each account posted when the products would be released. They had two patterns and I knew I had to try to get both. My social media pages were going crazy because of how much the posts were boosted by their popularity. When the products were released they sold out within seconds, but I somehow managed to grab two pairs. They are doing pre-orders for delivery in September due to their high demand, and the accounts made posts about how they were shocked about how much audience response they got from the release and could not think of social media and consumers for helping the two businesses. I love both brands and will continue to purchase them due to their high quality and my love for pajamas

But enough about me; what are your thoughts and opinions?